You may not realize it, but your blog niche plays a huge role in your blog’s success. It’ll help you determine who your audience is, which blog post ideas to focus on and which products you need to create. Most importantly, it’ll help you maintain focus as you plan out your editorial schedule and overall business and marketing strategies.
There are many types of WordPress users, but it mainly boils down to two—those who know WordPress inside and out (typically developers) and those who merely use the content management system to power their websites but know very little about it on a technical level (typically bloggers).
Video hosting for WordPress is a bit of a complex topic. There are a number of different paths you can take with it, multiple platforms you have to choose from and dozens of plugins you can use. It can be an intimidating step for your website, especially when you or your organization is ready to start adding video content to your content marketing strategy and you’re not sure how to get started on the technical side of things.
Kinsta is a managed WordPress host powered by Google Cloud Platform. It was founded by longtime WordPress user and developer Mark Gavalda in December of 2013. It’s taken the WordPress world by storm since then, earning the respect of leaders from around the industry and acquiring a clientele featuring a number of different high-traffic websites across multiple industries, including this very website.
Your success with email marketing can only be as good as your email marketing strategy. If you take the time to build a strategy and integrate it with your content marketing strategy, you’ll be able to take advantage of a form of marketing allowing many businesses to lessen their dependence on expensive ad campaigns.
Organization is an important aspect of blogging. It’s not nearly as important as social media or email marketing, but it can help you keep things organized internally and help your visitors navigate your website. You’ll use WordPress categories and WordPress tags to organize content in this content management system, but it can be easy to confuse the two and wind up with a mess of a taxonomy system if you aren’t careful.
A portfolio site is a vital component of every freelancer or creative agency’s business. It offers a way for you to showcase a gallery of your best work so you can take advantage of online marketing and attract clients from all around the world. It can also act as an interactive résumé by allowing you to list your best skills, education, past experience, testimonials and a contact form to reel new clients in.
Before we go to the topic of how to restore a WordPress site after a crash, a little journey into the past… Back in the day, MS Windows was known for a little thing called the “blue screen of death.”
Do you know what you’re doing with your blog? How about the videos you publish or the podcast episodes you release? You know they’re all meant to help you build an audience and eventually lead to conversions on your website, but do you have a clear link between the posts you publish and the conversions your site generates? That link is something a content marketing strategy can help you build.
It’d be amazing if converting leads and acquiring sales were as simple as sending potential customers to a basic product page. Unfortunately, most customers need a little more encouragement than that, which often includes a long process of promoting a product, collecting leads, nurturing leads and eventually achieving sales. One important component in that process is a landing page.